What Is Applied Psychology? - SACAP

SACAP specialises in Applied Psychology training. It is so important to us that it forms part of our name (South African College of Applied Psychology). But what is Applied Psychology and why is each of our qualifications embedded in an Applied Psychology framework?

Simply put, Applied Psychology is the function of applying key theories and principals of Psychology to different settings. For example, you would draw on your Applied Psychology training to guide conversations in your role as a counsellor, a social worker, a coach, a Human Resource manager or a Business Manager – anywhere where an understanding of human behaviour (why people think, behave and act as they do) – to help you better understand the social context and dynamics of a situation and move toward finding a solution.




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